1010 WISCONSIN AVE NW SUITE 250
WASHINGTON, DC 20007
P 202.684.9880
F 202.684.9881
What We Do

Advertising
Branding | Identity Package | Print | Television | Radio | Out-of-Home | Signage | Media Relations | Media Strategy | Media Placement
Public Relations
Competitive Analysis | Press Releases | Social Media | Trade Show Press | Event Strategy | Research | Surveys | Focus Groups
Interactive
Website Design | Online Advertising | Content Development | Flash Animations | Hosting and Distribution | Interactive Kiosks | E-Flyers | E-Newsletters | Tracking | Advantage Technology | Dynamic Content
Interior Design
Residential | Commercial | Design Development | Space Planning | Purchasing and Procurement | Project Installation | Subcontractor Supervision | Design Teaming with Architect | Site Visits and Walkthroughs
Jack R. Shoptaw
President, CEO
I believe that a company's success is a direct reflection of the results it brings to its clients and partners. I started Shoptaw Design with a vision to offer our clients the outstanding creative services of a small advertising boutique, while providing them with strategic account management, and forward-thinking media strategies.
It starts with the right people. Everyone on my team has the talent and expertise to be an asset to our clients. We take pride in our commitment to go the extra mile and to ensure that our work delivers results that exceed our clients' expectations from A-Z.
And that's what makes us different. Through advertising, public relations, interactive communications and interior design, we dedicate the time to gain insight into our clients' business, and define the competitive edge that will maximize their return on investment.
Our Approach
We are your partners
With today's changing times, you have to be able to adapt not only to manage the financial aspects of an organization, but the needs of our clients.
We believe that the value of a client goes beyond the dollars and cents. Our philosophy at Shoptaw Design is to truly partner with each and every client, and to help them grow their business to their fullest potential.
It is no longer just about being the financial backbone of an organization, you need to sink your teeth into the details, and never lose sight of the big picture.
Sharon Braithwaite

Director, Interior Design
We have a passion for the unexpected. We look to balance both function and style through combining contemporary and vintage pieces in surprising ways. Color, texture and form blend to create a comfortable elegance. We are constantly seeking design elements that reflect the surrounding architecture as well as the clients particular needs: location and lifestyle.
We don't sell a commodity, we sell joy and excitement. We aim at people's hearts, not their minds. We want their interiors to be livable as well as beautiful, by translating each clients' own vision into a practical reality. Comfort and function are an essential component.
Working with a boutique firm allows for a higher level of attentive service which is often lost when working with larger firms. You'll be sure to find constant communication and impeccable service with Shoptaw Design.
Raluca Bucur

Director, Interactive Communications
Twitter: @ralucainteract

There is no Web 2.0. There are only ever-changing trends, emerging platforms and new applications that constantly shift the way we think about communication and make us adjust to new realities. From websites to social media, instant messaging, SEO and SEM, we help you navigate the digital roadways in a way that focuses on your ROI.
We build websites. But our work doesn't stop there. We create campaigns. We put you on the digital map and we give everyone directions on how to get to you. We show you the boundaries of the internet and then we push them as far as they will go and as far as you will let us.
At Shoptaw Design we work to seamlessly integrate the online world with the offline presence. We create, build, launch, monitor and optimize and are aware of the fact that we need to be flexible and adapt as fast as the medium with which we work changes. We speak geek but we translate for you if you need us to.

Andrea L. Nader

Vice President, Client Services/Operations
In my experience, flexibility is one of the most important assets that an advertising boutique can bring to the table. Sure, tried-and-true experience and overall market pulse still play an important role, however; if the current market situation has taught us anything - it's that you need to shift gears faster than you can update your Facebook status.
Let's be honest: new media outlets emerge virtually every day, and consumers' behavior has dramatically changed. When we're talking about creatively managing a budget in today's economy, and reaching your true target audience in the most cost-effective way, it comes down to tracking and measuring your brand's presence, and continuously learning and adapting your communication based on those findings.
That's where Shoptaw Design comes in. We have the creativity, talent, experience and - most of all - consumer insight, to give your business the competitive edge that it deserves. We work hard, and have fun while we're at it - for us advertising is more than a job: it's a passion.
Adina Caron

Vice President, Creative Services
The thing I like most about advertising is the ability to reinvent everything. When you stop and look closely beyond the surface, there's always more than you can see. Discovering the true insight of a product, and organically transcending that into the one right idea, is the sole reason why I became an advertising professional.
I consider myself lucky. I get to play with ideas - on a good day, with really big ideas, that cross over conventional or new media of any kind, and make people think, and want, and buy. There's nothing like the power of a concept that evolves through a variety of media vehicles, creating a unique synergy of efforts.
I challenge myself, and my team. I am not looking for good ideas, I'm looking for great ones. I don't settle for anything less, as today more than ever, good enough is no longer enough. From strategy to concept and execution, I thrive to exceed expectations every step of the way.
What's New

Coming Soon!
Get In Touch

We'd love to hear from you!
Whether your business needs some fresh ideas to stay competitive in today's market, or you just want to get the scoop on the most effective strategies and the latest tracking methods, we're one click away. Email Jack@ShoptawGroup.com and we'll get in touch with you and schedule a meeting with our team.

If you would like to join Shoptaw Design, submit your resume and portfolio to Jobs@ShoptawGroup.com.

Shoptaw Design
1010 Wisconsin Avenue, Suite 250
Washington, DC 20007
Phone: 202-684-9880
Follow us on Twitter: @shoptawgroup
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